Monday, February 10, 2014
Thursday, February 6, 2014
Wednesday, February 5, 2014
Starbuck’s coffee tumblers is a great solution to reduce the waste of paper coffee cups. However, customers tend to forget to bring their tumbler with them or find is as an inconvenience. There needs to be something added to the tumblers that overcomes the inconvenience factor. To solve this problem, we thought of the idea
of pulling the Starbucks Rewards application off the smart phones and transform to a sticker that should be placed on the customer’s coffee tumbler. In order for a customer to receive awards when purchasing their coffee, they would have to bring their reusable coffee cup to scan. This will encourage people to always bring their coffee tumblers with them instead of using the wasteful paper cups. A customer would not be able to use their rewards program without bringing their coffee cup. Also, one does not need phone service to use the rewards card on the coffee cup- which is needed when you want to use you Starbucks card on your smartphone. For the customers who have an existing rewards card, a rewards sticker for the cup will be sent to them in the mail. It is a simple idea that is easy for customers to catch on too. The tumbler will have more value now. One will not want to forget or misplace their tumbler with their coffee money on it. Simply bring your own coffee tumbler with Starbucks sticker attached to get a cup of coffee and a reward. This solution allows every individual in the transaction to gain something. Starbucks will produce less paper cups which reduces waster and production cost, customers receive awards, and also the rewards program builds a stronger relationship between Starbucks and their customer.
Tuesday, February 4, 2014
Grand Central Scavenger Hunt
Giant compass rose |
Time |
Time |
Time |
Time |
Time |
Time |
Time |
Time |
Time |
Original design to building |
Orignal design to building |
Carving of dragon |
Mural with bi-plane |
October Sky (sign not present) |
Selfie |
Best dressed passerby |
wear and tear |
Something I could change: not to have an Apple. I don't like the modern high tech design with the old architecture that conveys history and lost art. |
Richard Lippold Sculpture |
Transit Museum |
Looking down tracks |
Zebra peaking out |
This bear was $3500 |
Love the brick walkway |
Beautiful design |
cupcakes |
Magnolia Bakery |
Water Fountain |
Everyone in Transit |
Guastavino designed vaulted ceilings |
Many of the people at Grand Central walk in, glance up at the schedule, and walk towards their specified track number. However, the tourists stick out as they stop in the middle of their path and snap a picture.
The funniest part of my excursion was when I found the whisper chamber. I simply said 'Hello!" and the response I received was from a man claiming- "Satan loves you!"
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